Wednesday

Q&A Bill Abbott - Crown Media



Although Bill Abbott started his career as a buyer at an agency, he soon moved into Research where he honed his strong analytical skills and then on to Affiliates and Sales. But it was in Research, according to Bill, where he gained his strong grounding for his future media roles – what drives the bottom line and what determines success and failure.  His current position as the CEO of Crown Media gives him the ability to put all of his experience to good use in steering his corporation through a sea of media change and disruption.  In this fascinating interview, Bill talks about Independent networks, Hallmark programming, current research efforts in his company and some insights into how the media landscape will look in the next five years.

The five videos of the interview are as follows:

Subject                                                 Length (in minutes)
Background                                                 (6:33)
Independent networks                                 (4:32)
Programming                                              (7:20)
Research and Data                                      (5:18)
Predictions, Smart TV and DVRs               (6:15)


Charlene Weisler interviews Crown Media CEO Bill Abbott who discusses his background in this 6:33 minute video:





Crown Media CEO Bill Abbott talks to Charlene Weisler about Independent Networks, such as Hallmark, in this 4:32 minute video:


 

Charlene Weisler interviews Crown Media CEO Bill Abbott who discusses Hallmark programming in this 7:20 minute video:





Crown Media CEO Bill Abbott talks to Charlene Weisler about research and data in this 5:18 minute video:




In this final video, Charlene Weisler asks Bill Abbott to comment on DVRs, Smart TVs and the overall media landscape in this 6:15 minute video:

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