Weisler Media LLC

A consultancy that provides cutting-edge, innovative consumer insights.

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Showing posts with label ATSG. Show all posts

Showing posts with label ATSG. Show all posts

Oct 25, 2019

How Clypd Accelerates Xandr's Position in Advanced TV

Demonstrating its commitment to TV advertising, Xandr acquired clypd, a data-driven sell-side TV platform of choice for more than 100...

Mar 1, 2019

Championing Television Targeting Through the ATSG

Sometimes the best way to advance initiatives is to band together a group of frenemies and form a consortium. In the case of ATSG, (Advance...

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About Me

Charlene Weisler: Data revenue-generator expert. Research experience spanning broadcast, cable, off-platform, non-linear and broadband as well as set top box data, SEO, metrics creation and behavioral psychography. Expertise in leveraging datasets for revenue generation and sales positioning. Weisler writes about data, research and the media for several industry publications in addition to her blog. Email her at WeislerMedia at yahoo and follow her at www.twitter.com/weislermedia

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