Weisler Media LLC
A consultancy that provides cutting-edge, innovative consumer insights.
List of Interviews
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List of Interviews
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Showing posts with label
Bill Livek
.
Show all posts
Showing posts with label
Bill Livek
.
Show all posts
Oct 5, 2015
comScores’ Big Acquisition of Rentrak Shifts Measurement’s Tectonic Plates
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I have to admit that I was surprised by the news that comScore was acquiring Rentrak. While I expected more consolidation in the m...
Jun 30, 2015
TV is Not Dead But It Is Evolving. A Look at On Demand
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In this increasingly complex media world, on demand is emerging as the connector of viewing experiences that appear to be keeping telev...
Oct 4, 2009
Q&A Interview With Bill Livek, CEO Rentrak
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Data and consumer segmentation has become pivotal in the current media landscape and there are several companies who are well positioned to ...
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