Weisler Media LLC
A consultancy that provides cutting-edge, innovative consumer insights.
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Showing posts with label
Generation Z
.
Show all posts
Showing posts with label
Generation Z
.
Show all posts
Jun 29, 2021
Understanding Gen Z and Millennials with ViacomCBS' Wired for Mobile Study
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One of the most fascinating generations is Generation Z, born between 1997 and 2015, the first to be born totally within the digital age. Ho...
Sep 30, 2019
Hulu Knows the Secret of Digital Fluency
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If there is one longstanding bias that permeates the media industry, it is that older adults are techno-phobic. We’ve written long analy...
Oct 20, 2017
What is the Future of Television?
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What is the future of TV? That question was hotly debated at the recent and NYME conference in New York City. Arguably the most impactf...
Oct 1, 2017
Ad Week 2017: Communication Is Shifting from Words to Images to Sound
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It is hard to wrap your head around the myriad events associated with Advertising Week. This year the excitement ratcheted ...
Sep 29, 2017
Discovery and Omnicom Study: Reaching Tech Enthusiasts Cross-Generationally
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Discovery and Omnicom have partnered in a new research study that discerns the impact of technology on consumers’ lives. Focusing in ...
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