Weisler Media LLC

A consultancy that provides cutting-edge, innovative consumer insights.

List of Interviews

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Showing posts with label Irwin Gottlieb. Show all posts

Showing posts with label Irwin Gottlieb. Show all posts

May 8, 2019

TV Ad Targeting: Lessons From the Digital World

Advancements made in TV ad targeting are proving to be a boon despite linear viewership erosion. A recent Advanced Advertising Summit hi...

Mar 30, 2019

The Update on Advanced Advertising

They say that the more things change the more they stay the same. The recent Advanced Advertising Summit this past week was notable in...

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About Me

Charlene Weisler: Data revenue-generator expert. Research experience spanning broadcast, cable, off-platform, non-linear and broadband as well as set top box data, SEO, metrics creation and behavioral psychography. Expertise in leveraging datasets for revenue generation and sales positioning. Weisler writes about data, research and the media for several industry publications in addition to her blog. Email her at WeislerMedia at yahoo and follow her at www.twitter.com/weislermedia

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