Weisler Media LLC

A consultancy that provides cutting-edge, innovative consumer insights.

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Showing posts with label Jen Friedlander. Show all posts

Showing posts with label Jen Friedlander. Show all posts

Jul 8, 2024

Screenvision Media Attention Study Proves The Value of Cinema

The holy grail of advertising effectiveness is capturing viewer attention and by doing so, facilitating the consumer journey outcome. For Sc...

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About Me

Charlene Weisler: Data revenue-generator expert. Research experience spanning broadcast, cable, off-platform, non-linear and broadband as well as set top box data, SEO, metrics creation and behavioral psychography. Expertise in leveraging datasets for revenue generation and sales positioning. Weisler writes about data, research and the media for several industry publications in addition to her blog. Email her at WeislerMedia at yahoo and follow her at www.twitter.com/weislermedia

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