Weisler Media LLC

A consultancy that provides cutting-edge, innovative consumer insights.

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Showing posts with label Lynda Clarizio. Show all posts

Showing posts with label Lynda Clarizio. Show all posts

Apr 13, 2017

OpenAP Unveiled

It takes some doing to keep a secret like this. For close to one year, Viacom, Turner and Fox have been working together to build a...

Dec 10, 2015

TV of Tomorrow – Nielsen is There With Total Content Ratings

One of the most discussed topics at this year’s TV of Tomorrow was Data and Measurement. Panels ranging from measuring TV Everywhere to...

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About Me

Charlene Weisler: Data revenue-generator expert. Research experience spanning broadcast, cable, off-platform, non-linear and broadband as well as set top box data, SEO, metrics creation and behavioral psychography. Expertise in leveraging datasets for revenue generation and sales positioning. Weisler writes about data, research and the media for several industry publications in addition to her blog. Email her at WeislerMedia at yahoo and follow her at www.twitter.com/weislermedia

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