Weisler Media LLC
A consultancy that provides cutting-edge, innovative consumer insights.
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Showing posts with label
Omnicom
.
Show all posts
Showing posts with label
Omnicom
.
Show all posts
Oct 7, 2019
Unlocking The Addressable Future
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According to eMarketer, Addressable TV ad spend is on a tear, increasing from $760million in 2016 and projected to rise to $3.49billio...
Jul 14, 2019
What is the Strategy in This Brave New Media World?
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As the media landscape continues to evolve, media mavens sat down at the recent IRTS breakfast to discuss how the industry can respond...
Jun 17, 2019
The Confusion Between Data and Measurement
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If you read enough about what is going on in our industry today, you will see that Data is an all-powerful presence. It seems to command...
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Mar 30, 2019
The Update on Advanced Advertising
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They say that the more things change the more they stay the same. The recent Advanced Advertising Summit this past week was notable in...
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