Weisler Media LLC
A consultancy that provides cutting-edge, innovative consumer insights.
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Showing posts with label
Rentrak
.
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Showing posts with label
Rentrak
.
Show all posts
Oct 19, 2015
What Are Data Companies Contributing to the Television Market? An Overview of Offerings – Part 6
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This is the sixth and concluding article in a series on the range of television measurement data solutions being offered by data compan...
Oct 16, 2015
What Are Data Companies Contributing to the Television Market? An Overview of Offerings – Part 5
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This is the fifth in a series of articles on the various data solutions for television measurement being offered by data companies in t...
Oct 5, 2015
comScores’ Big Acquisition of Rentrak Shifts Measurement’s Tectonic Plates
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I have to admit that I was surprised by the news that comScore was acquiring Rentrak. While I expected more consolidation in the m...
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