Weisler Media LLC
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List of Interviews
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List of Interviews
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Showing posts with label
Scripps
.
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Showing posts with label
Scripps
.
Show all posts
May 25, 2017
New Scripps Research Study Proves That Environment Matters. An Interview with Chris Ryan, SVP Research
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There’s “news” about the “reality” of viewers and ads: It’s that for engagement, Lifestyle programming outperforms everything from...
Mar 31, 2017
Media Frenemies Gather to Share Concerns About Data
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This past week I attended an off-the-record client meeting of executives from media companies AMC, A&E, NBCU, Google, Scripps, Un...
Jun 26, 2010
Scripps Presentation on Set Top Box Data
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The Set Top Box Data arena currently includes many data originators, processors and end users each using and examining the data in different...
Feb 21, 2010
Q&A Interview with Bruce Tyroler on Set Top Box Data
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While there are many companies that are examining set top box data, Bruce Tyroler, VP Research for Scripps, has been especially focused on a...
Jan 15, 2010
Q&A Interview with Mike Pardee - SVP Scripps
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Every time I ask today’s research leaders how they decided on research as a career, I am struck by the range of approaches. But none has bee...
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