Weisler Media LLC
A consultancy that provides cutting-edge, innovative consumer insights.
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Showing posts with label
Sports
.
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Showing posts with label
Sports
.
Show all posts
Jul 21, 2020
Jack Myers and Michael Nathanson Read the Media Tea Leaves
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As difficult as it is to predict media industry trends in normal times, it is especially difficult to predict them now during a pandemic...
Jul 13, 2020
Finding Direction in the Future Fog. Jack Myers’ Upcoming Leadership Conversation with Michael Nathanson of MoffettNathanson.
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It’s a time of unease and uncertainty especially for those of us in the industry charged with forecasting the media marketplace. What seem...
Dec 13, 2019
Getting Deep into Sports Data-Driven Advertising Opportunities with Xandr and WarnerMedia
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For some, according to consultant Mike Shields, when you think of sports advertising it’s generally, “big brands doing tent pole sponso...
Oct 4, 2019
A Holistic Blend of 4 Nielsen Data Sets Delivers Unique Fan Insights
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Sports fans are among the most ardent of loyalists. Brands that can tap into that devotion have a greater likelihood of winning over a...
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