Weisler Media LLC

A consultancy that provides cutting-edge, innovative consumer insights.

List of Interviews

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Showing posts with label UM. Show all posts

Showing posts with label UM. Show all posts

Sep 30, 2016

The Importance of Strategy in the Corporation and Career. Interview with Kathy Doyle

Kathy Doyle, EVP, Managing Partner UM, had an unlikely path to a career in advertising. Having switched her college major from busine...

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About Me

Charlene Weisler: Data revenue-generator expert. Research experience spanning broadcast, cable, off-platform, non-linear and broadband as well as set top box data, SEO, metrics creation and behavioral psychography. Expertise in leveraging datasets for revenue generation and sales positioning. Weisler writes about data, research and the media for several industry publications in addition to her blog. Email her at WeislerMedia at yahoo and follow her at www.twitter.com/weislermedia

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