Weisler Media LLC
A consultancy that provides cutting-edge, innovative consumer insights.
List of Interviews
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List of Interviews
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Showing posts with label
television
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Showing posts with label
television
.
Show all posts
Apr 1, 2022
Effectv Viewership Report Reveals Important Viewership Trends
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Effectv has just released the results of the latest wave of their TV Viewership Report which is published bi-annually and offers marketers...
Jul 16, 2021
Understanding the Radio Listener with Megan Lazovick of Edison Research, Lamar Johnson of NPM and Susan Leland of NPR
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Understanding the different permutations of an audience – their behaviors and preferences - is pivotal to the success of any venture. That...
Sep 30, 2019
Hulu Knows the Secret of Digital Fluency
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If there is one longstanding bias that permeates the media industry, it is that older adults are techno-phobic. We’ve written long analy...
Aug 16, 2019
Surprising TV Trends From Comcast STB Data. An Interview with Heather Coghill
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Heather Coghill, Senior Director Audience Insights, Comcast Spotlight has been a fan of set top box data for years. And now, with the r...
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