Weisler Media LLC
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Showing posts with label
Mike Bologna
.
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Showing posts with label
Mike Bologna
.
Show all posts
Oct 5, 2018
Mike Bologna Predicts the Future of Addressable Television
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As the structure of the TV buy and sell paradigm evolves with advancements in automation, technology and protocols, the future of televi...
Apr 5, 2018
TV Legacy Systems Holding Back Advanced Advertising Efforts?
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Legacy data may provide a standardized measurement platform, but “data is advancing more quickly than our ability to transact on it,” Mik...
Mar 27, 2018
Working Together to Advance TV Advertising. Takeaways From NewBay Media’s Advanced Advertising Conference
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Data and its use in advanced advertising targeting continue to be core topics of NewBay Media's Advanced Advertising Conferences. In...
Apr 8, 2017
Steps to Advancing Advanced Advertising
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One of the most fascinating things about attending the B&C Multichannel Advanced Advertising conference each year for the past fe...
Mar 20, 2015
Advanced Advertising - Automation, Measurement and Stewardship, OH MY!
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There is a lot of activity brewing in the advanced advertising sector and the recent Multichannel Advanced Advertising conference in NY...
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